In an exciting result (that, let’s face it, surprised nobody), Loreen took the Melodifestifalen Crown in Sweden last night with “Euphoria”, pushing Danny Saucedo into a second consecutive runner-up position. Written by Thomas G:son and Peter Boström (who have already each got a a song in the ESC 2012 lineup already… Spain’s “Quédate Conmigo” and Norway’s “Stay”, respectively), this was Loreen’s second go at Melodifestivalen glory.
“Euphoria”‘s win was one of the most decisive in Melodifestvalen history. Loreen won 32.7% of the public vote (impressive, when you consider that there were ten competitors in the Final), and she broke the record for the highest number of votes cast for a song in a Final (670,551, more than twice the number that Eric Saade’s “Popular” received last year, and beating the record of 492,180 votes set by 2007′s “The Worrying Kind“). The 70-point spread between Loreen and Danny is also the widest margin in Mello’s history. She’s currently topping the singles and download charts in Sweden, and she’s also making an impact on the charts across the border in Finland.
It’s hard to predict if this kind of success on the National level will portend a “Fairytale”-style victory in Baku, but it’s one heck of a start for the 28-year-old alum of 2004′s season of “Idol”.
Last year, Azerbaijan took a pretty standard song and turned the volume up to eleven on it through a brilliant staging. This year, I think Sweden is taking a strong song and combining it with a staging unlike anything we’ve seen in Eurovision before. By focusing almost entirely on Loreen, and keeping the camera on her at all times (as opposed to a backing band, other dancers, or random gimmicks), it gives “Euphoria” an intimate, modern feel that feels completely unique. Considering that the Swedes have the tendency to keep their Melodifestivalen staging pretty close to intact for Eurovision, we may have something truly standout on our hands. I hesitate to make predictions, but I wouldn’t be shocked to see this equal Sweden’s bronze-medal position from last year, or possibly surpass it.
The final of the Melodifestivalen 2012 is just over and the Swedish public together with the international juries decided to send to Baku hot favourite Loreen with Euphoria. The second favourite, Danny Saucedo with Amazing came second.
After a heart stopping voting, Loreen managed to get 22 points more than Danny Saucedo’s Amazing by the international juries. This is how the juries voted:
Belgium Euphoria 6, Amazing 12
Estonia Euphoria 12, Amazing 10
Cyprus Euphoria 12, Why am I crying 10
UK Euphoria 6, Amazing 12
Bosnia & Herzegovina Euphoria 12, Shout it out 10
France Euphoria 10, Amazing 12
Ukraine Euphoria 10, Amazing 12
Malta Euphoria 10, Shout it out 12
Germany Euphoria 12, Soldiers 10
Ireland Euphoria 12, Soldiers 10
The televoting gave Loreen 154 points and 105 and this is how the final scoreboard looks like:
1. Euphoria – Loreen – 268 points
2. Amazing – Danny Saucedo – 198 points
3. Soldiers – Ulrik Munther – 88 points
3. Shout It Out – David Lindgren – 88 points
5. Why Am I Crying? – Molly Sanden – 77 points
6. Baby Doll – Top Cats – 68 points
7. Mystery – Dead By April – 52 points
8. Jag Reser Mig Igen – Thorsten Flinck – 43 points
9. Why Start A Fire? – Lisa Miskovsky – 39 points
10.Mirakel – Bjorn Ranelid ft. Sara Li – 25 points
The esctoday readers predicted the outcome correctly as they gave a 65.5% to Loreen, followed by Danny Saucedo with 12%.
After weeks of hype, allegations of musical plagiarism, and ever-narrowing odds from the bookmakers, Loreen has finally won Sweden’s Melodifestivalen—its national selection for Eurovision 2012. Earlier this evening the 28-year old singer brushed away the competition inside Stockholm’s Globen Arena with a moving performance of her song “Euphoria.” Steeped in mystery and delivered with sheer joy, Loreen’s performance won top marks from both televoters and the international jury of music professionals.
There’s no doubting she is Sweden’s lady: she won more than 32% of the public vote in a field of ten songs. Her lopsided victory saw her rack up a total of 268 points compared to runner-up Danny Saucedo’s 198. Ulrik Munther (“Soldiers”) and David Lindgren (“Shout It Out”) tied for third with 88 points, while Molly Sanden (Why Am I Crying?) came fourth with 77 points. You can see the complete jury and televoting results by clicking here.
Afterwards, Loreen was clearly moved by the show of support from the public. “I’m about to bawl. It just feels magical,” she told a presenter in a backstage interview. She overcame a throat problem that forced her to visit the doctor the day before the finale. “I had a virus in my body,” she explained. “But I gave everything I could…..Who would say no to experiencing this?”
The show opened with a parody of “New York, New York” in which the three hosts changed the lyrics to say “Baku, Baku.” About a dozen veiled women danced in the background—not the most politically correct opening number. But before there was time to object, Eric Saade, last year’s winner, jumped on stage and performed an elaborate dance number to a re-mix of his song “Popular.” Eager to show he’s not a one-trick pony, he quickly moved on to his new singles “Hearts in the Air” and “Hotter Than Fire.” Helena Paparizou, winner of Eurovision 2005, later performed a re-mix of Saade’s “Popular.”
The finale, which Swedish broadcaster SVT streamed live on its web site, attracted attention from across Europe—and the world. At various points during the broadcast, Dead by April, Lisa Misakovsky, Loreen, and Danny appeared on Twitter’s worldwide trending list.
One of the funnier moments during the night occurred after the jury vote. Sitting in the green room, a host asked Loreen what she knows about Azerbaijan. “I thought Baku was in the Caribbean,” she said.
Loreen better invest in a map. After winning Melodifestivalen 2012, she’s on her way.
Thousands of balloon-waving Melodifestivalen fans saw Loreen crowned victorious tonight in a packed out Globen arena. She now travels to Baku in May to sing “Euphoria” as Sweden’s Eurovision representative 2012. Loreen was the runaway favourite in all the polls and on all the betting sites before the show. She is now one of the favourites to win the whole Eurovision song contest itself at 5/1. She came to fame through Swedish Idol 2004.
After the International juries, Loreen led with 114 points, ahead of Danny Saucedo on 92 points and David Lindgren on 65 points. She also then won the televote quite easily.
1. 154 points: Euphoria (32%)
2. 106 points: Amazing (22.3%)
3. 40 points: Jag Reser Mig Igen (8.4%)
4. 33 points: Baby Doll
5. 27 points: Mystery
6. 26 points: Soldiers
7. 24 points: Mirakel
8. 23 points: Shout It Out
9. 22 points: Why Am I Crying?
10. 18 points: Why Start a Fire
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